During the COVID-19 pandemic, Erik Jan Koedijk played a significant role as the Crisis Manager for Data & ICT Security at GGD GHOR Nederland. He was closely involved in the efforts to establish a Security Operations Center (SOC) to safeguard sensitive data, prevent data theft, and enhance overall cybersecurity. His responsibilities also included preventing fraud and protecting employees from potential violence, ensuring a secure and safe working environment during a critical period. As a trusted advisor to all 25 DPGs (Directors of Public Health) and the board of GGD GHOR Nederland, Koedijk’s contributions were vital in maintaining the organization’s digital resilience.

Founded by Erik Jan and Alexander, who have collaborated for years, this initiative focuses on enhancing resilience across social, physical, and digital safety domains. Erik Jan brings expertise in partner strategies for digital security, while Alexander excels in physical and social safety. In response to the COVID-19 crisis, Samen Veiliger aims to empower organizations to strengthen collaboration and create a more secure ecosystem.

EJ is Co-Founder of Outsight Sales, a company specializing in helping businesses expand their sales efforts internationally without the need for costly local subsidiaries. The company is particularly adept at handling rapid growth and complex sales environments, leveraging a strong network and extensive experience in technology and cybersecurity sales.

Stichting Security Awareness NL is an independent platform founded in 2015, dedicated to promoting security awareness and safer behavior within organizations. It focuses on the human factor in the security domain, aiming to share knowledge and experiences among professionals. The organization conducts webinars, seminars, and research to foster a culture of security awareness and behavioral change. In 2020, due to increased activities and ambitions, it was officially established as a foundation.

Henkjan Smits and EJ have joined forces to create the Business X-Factor (BXF) model, a powerful framework designed to help businesses and individuals uncover and leverage their unique strengths. EJ brings his expertise in digital strategy and communication, while Henkjan, renowned for his role as a talent scout and jury member on TV shows like Idols and X Factor, contributes his deep understanding of talent development and personal growth. Their collaboration offered intensive BXF bootcamps that inspire and equip participants to excel by focusing on authenticity, strategic focus, and continuous improvement.

From October 2016 until April 2020, EJ served as a Cybersecurity Communications Consultant through his own consulting company at Omnicom. In this role, he co-designed and executed the Alert Online strategies from 2017 to 2019, significantly contributing to Dutch Cybersecurity research. This work included developing a sophisticated cybersecurity partner activation strategy for the Alert Online initiative, led by the National Coordinator for Counterterrorism.

EJ launched a series of inspiring workshops and lectures focused on integrating AI solutions into data and sales teams. These sessions empower professionals to enhance and personalize their communication with customers, leveraging data-driven insights. By utilizing AI, EJ guides teams in making informed decisions, ultimately leading to more effective strategies and deeper customer connections.

At the Safety Region, EJ leveraged his rich expertise in cybersecurity and communications to provide strategic guidance to the board on internal and external communications, internet strategy, partner development, and branding.

From March 2013 to January 2018, EJ served as an Internet Strategist for public broadcast stations. During this period, he also lectured at a business school, sharing his expertise with future leaders. Additionally, EJ was a board member of a foundation initiative, dedicated to establishing a national, open data standard for free public access to education.

In 2011 EJ co-founded Y-People. Y-People emerged as a top-tier consulting firm dedicated to excellence. Y-People empowered their clients to evolve into the most customer-centric companies worldwide. Their esteemed portfolio of clients included prominent organizations such as Shimano, New York Pizza, NOC*NSF, Brunotti and a range of notable tourist organizations.

SurfControl acquired Cyber Patrol from Mattel Inc. for $100 million to enhance online safety measures, further protecting children from internet dangers through advanced filtering software.

In 1998, EJ joined Orion Telematica as a Business Unit Manager for Networking & Security. Leveraging his expertise, he later founded the SurfControl Benelux office as General Manager, driving innovative internet security solutions across the region

Starting in 1996, EJ visited trade shows in Milan, Barcelona, Essen, Skopje, and Ljubljana. These events allowed him to connect with customers and showcase Zurel’s innovative ICT services, solidifying their market presence.

In 1992, Erik Jan Koedijk (EJ) joined Zurel. As “Mr. Internet,” he worked with the team to introduce and integrate internet technology into the company’s strategy, pioneering internet use in the floral industry.

Zurel played a key role in bringing internet use to the floral industry, pioneering the shift of communication and marketing strategies to the digital era at an early stage.